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Siemens

How Siemens turned a wellness month into a company-wide tradition

A deep dive into one of our most impactful enterprise wellness programmes.

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Participants
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Competing regions
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Daily steps target
The Challenge

The Challenge

Siemens wanted to create a shared wellness moment that would resonate across a dispersed, international workforce. With employees spread across 7 regions, finding an inclusive activity that would engage everyone — regardless of role, location, or fitness level — was no small task. Previous wellness initiatives had struggled to cut through, and Siemens needed a format that felt meaningful, not compulsory.

Pain points

Dispersed workforce across 7 international regions

Difficulty engaging employees at scale with wellness

No shared wellness tradition or sense of cross-regional

Needed an inclusive format accessible to all fitness levels

Solution
The Solution

The Solution

STEPPI built a tailored annual wellness month challenge for Siemens — a company-wide step challenge with a daily target of 7,000 steps, deliberately set to be achievable for everyone from office staff to engineers. Regional leaderboards and prize categories kept competition local and relevant, while the STEPPI platform made participation frictionless from day one.

7,000 daily steps — inclusive and achievable for all fitness levels
Regional leaderboards with separate prize categories per region
Annual flagship challenge with sub-region events hosted year-round
Live participation data and engagement analytics for the HR team
The Results

The Results

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Employees participating
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Regions competing simultaneously
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Months of sub-region challenges
Yearly
Tradition employees look forward to
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STEPPI gave us something we hadn't had before — a shared wellness moment the whole company could be part of. It's become part of our culture now. Teams are talking about it before it even starts.

Wellness Lead, Siemens
HR & Wellbeing Teamople, Acme Corp

How the programme unfolded

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Setup
Programme Configuration
STEPPI configured regional leaderboards, prize categories, and tailored onboarding flows across all 7 regions.
2
Week 1
Wellness Month Launch
800+ employees invited and onboarded. The 7,000 steps daily target went live across all regions simultaneously.
3
Ongoing
Regional Competition
Regional leaderboards drove friendly rivalry. Separate prize categories kept every region invested regardless of team size.
4
Year-round
Sub-Region Challenges
STEPPI continued to host sub-region challenges throughout the year, keeping momentum well beyond the flagship event.

Features that made it work

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Regional Challenges
Separate leaderboards and prize categories for each region, keeping competition fair and locally relevant.
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Achievable Target
7,000 daily steps — deliberately inclusive so every employee could participate regardless of fitness level.
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Regional Prizes
Meaningful rewards split by region, ensuring fair competition across teams of all sizes.
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Annual Tradition
A flagship challenge employees look forward to, with sub-region events keeping momentum year-round.
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Live Analytics
Real-time data on participation and activity across all regions, giving HR full visibility throughout.
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Multi-Region Deployment
Configured and localised across 7 international regions from day one with no friction for employees.
Impact

The Impact

What began as a one-off wellness month has become an annual institution at Siemens. The challenge has grown in participation year on year, with employees actively anticipating the event well before launch.

The regional prize structure ensured that no single large office dominated — giving every region a genuine chance to win and keeping engagement high regardless of team size. Beyond the flagship event, Siemens now uses STEPPI to run sub-region challenges throughout the year, creating a continuous wellbeing programme that keeps employees connected and active long after wellness month ends.

Ready to write your own success story?

Book a demo and see how STEPPI can transform wellbeing in your organisation.