How STEPPI Rewards Works: The Complete Guide for Brand Partners
From steps wallet to seamless redemption - everything you need to know about how STEPPI turns daily movement into real savings for users, and real customers for your brand.
Every step a STEPPI user takes goes somewhere. From the moment someone joins the app, their steps accumulate in a personal Steps Wallet — a running balance of movement that works just like a currency account. The more they walk, the more they have to spend. And what they spend it on is your brand.
Most offers on the STEPPI Rewards Marketplace require 10,000 steps to unlock. That is roughly a day and a half of active movement for the average person — enough to make the reward feel genuinely earned, but achievable enough to keep users motivated. The principle is simple: the more you move, the more you save.
How in-store redemption works
When a user wants to redeem an in-store offer, they open the STEPPI app, select the reward, and head to your location. At the point of purchase, they ask a member of staff to verify the offer. The staff member enters a unique verification code — provided by STEPPI during partner onboarding — directly into the app. Once verified, the user's steps are deducted from their wallet and the discount is applied at the till.
The process takes seconds. There are no paper vouchers, no screenshots to argue over, and no ambiguity about whether an offer is still valid. The verification code system means every redemption is authenticated in real time, giving you complete confidence that only genuine STEPPI users are claiming your offer.
How online redemption works
For online offers, STEPPI supports two code formats. Generic codes — such as STEPPI30 — work like a standard promotional code and can be shared across multiple users. Unique codes are single-use and assigned to individual redemptions, giving you tighter control over your offer economics.
When a user redeems an online offer in the app, their steps are deducted from their wallet immediately. The discount code is then displayed on screen alongside a direct link to your checkout page. One tap takes them straight to the point of purchase with the code ready to apply. There is no friction, no copy-pasting, and no drop-off between intent and action.
Full flexibility for partners
STEPPI is designed to work around your business, not the other way around. Each rewards partner can list up to three separate offers simultaneously — useful if you want to run different deals for different product lines, locations, or audiences.
You can cap the number of redemptions per offer to manage your exposure, and set per-user limits so the same customer cannot claim the same reward repeatedly. There is no lock-in period. You are free to pause, edit, or swap your offers at any time without notice or penalty.
Your live dashboard
Every rewards partner gets access to a live dashboard where you can see redemptions as they happen. You know which offers are performing, how many users have claimed them, and when activity is peaking — in real time, not in a weekly report that arrives days after the fact.
This visibility matters. It lets you respond quickly: extend a high-performing offer, adjust a cap that is filling faster than expected, or pause something that is not working. You are always in control.
Premium placement options
Listing your brand on STEPPI Rewards is completely free. There are no setup fees, no monthly costs, and no commission on redemptions.
For brands that want to go further, premium placement options are available at a separate cost. These include home screen banners in the STEPPI app, featured positioning in the Rewards Marketplace, and challenge sponsorship — where your brand is named the official rewards partner of a company step challenge, putting you in front of thousands of motivated participants for the duration of the event.
Who qualifies as a rewards partner
STEPPI reviews every application and selects partners based on a straightforward criterion: does this brand support the mission of building a more active and healthier community? We work with fitness and sports businesses, healthy food and beverage brands, wellness services, gyms, sports apparel, and any retailer whose products or values align with an active lifestyle.
If your brand helps people live better, there is very likely a place for you in the STEPPI Rewards Marketplace. Applying takes two minutes, and our team will be in touch within 24 hours.
"The more you move, the more you save. Every step a STEPPI user takes is real currency - and when they choose to spend it with your brand, they have already decided they want what you offer."
List your brand on STEPPI Rewards
Free to join, live within hours. Our team reviews every application and will be in touch within 24 hours.
How STEPPI Rewards Works: The Complete Guide for Brand Partners
From steps wallet to seamless redemption - everything you need to know about how STEPPI turns daily movement into real savings for users, and real customers for your brand.
Every step a STEPPI user takes goes somewhere. From the moment someone joins the app, their steps accumulate in a personal Steps Wallet — a running balance of movement that works just like a currency account. The more they walk, the more they have to spend. And what they spend it on is your brand.
Most offers on the STEPPI Rewards Marketplace require 10,000 steps to unlock. That is roughly a day and a half of active movement for the average person — enough to make the reward feel genuinely earned, but achievable enough to keep users motivated. The principle is simple: the more you move, the more you save.
How in-store redemption works
When a user wants to redeem an in-store offer, they open the STEPPI app, select the reward, and head to your location. At the point of purchase, they ask a member of staff to verify the offer. The staff member enters a unique verification code — provided by STEPPI during partner onboarding — directly into the app. Once verified, the user's steps are deducted from their wallet and the discount is applied at the till.
The process takes seconds. There are no paper vouchers, no screenshots to argue over, and no ambiguity about whether an offer is still valid. The verification code system means every redemption is authenticated in real time, giving you complete confidence that only genuine STEPPI users are claiming your offer.
How online redemption works
For online offers, STEPPI supports two code formats. Generic codes — such as STEPPI30 — work like a standard promotional code and can be shared across multiple users. Unique codes are single-use and assigned to individual redemptions, giving you tighter control over your offer economics.
When a user redeems an online offer in the app, their steps are deducted from their wallet immediately. The discount code is then displayed on screen alongside a direct link to your checkout page. One tap takes them straight to the point of purchase with the code ready to apply. There is no friction, no copy-pasting, and no drop-off between intent and action.
Full flexibility for partners
STEPPI is designed to work around your business, not the other way around. Each rewards partner can list up to three separate offers simultaneously — useful if you want to run different deals for different product lines, locations, or audiences.
You can cap the number of redemptions per offer to manage your exposure, and set per-user limits so the same customer cannot claim the same reward repeatedly. There is no lock-in period. You are free to pause, edit, or swap your offers at any time without notice or penalty.
Your live dashboard
Every rewards partner gets access to a live dashboard where you can see redemptions as they happen. You know which offers are performing, how many users have claimed them, and when activity is peaking — in real time, not in a weekly report that arrives days after the fact.
This visibility matters. It lets you respond quickly: extend a high-performing offer, adjust a cap that is filling faster than expected, or pause something that is not working. You are always in control.
Premium placement options
Listing your brand on STEPPI Rewards is completely free. There are no setup fees, no monthly costs, and no commission on redemptions.
For brands that want to go further, premium placement options are available at a separate cost. These include home screen banners in the STEPPI app, featured positioning in the Rewards Marketplace, and challenge sponsorship — where your brand is named the official rewards partner of a company step challenge, putting you in front of thousands of motivated participants for the duration of the event.
Who qualifies as a rewards partner
STEPPI reviews every application and selects partners based on a straightforward criterion: does this brand support the mission of building a more active and healthier community? We work with fitness and sports businesses, healthy food and beverage brands, wellness services, gyms, sports apparel, and any retailer whose products or values align with an active lifestyle.
If your brand helps people live better, there is very likely a place for you in the STEPPI Rewards Marketplace. Applying takes two minutes, and our team will be in touch within 24 hours.
"The more you move, the more you save. Every step a STEPPI user takes is real currency - and when they choose to spend it with your brand, they have already decided they want what you offer."
List your brand on STEPPI Rewards
Free to join, live within hours. Our team reviews every application and will be in touch within 24 hours.
How STEPPI Rewards Works: The Complete Guide for Brand Partners
From steps wallet to seamless redemption - everything you need to know about how STEPPI turns daily movement into real savings for users, and real customers for your brand.
Every step a STEPPI user takes goes somewhere. From the moment someone joins the app, their steps accumulate in a personal Steps Wallet — a running balance of movement that works just like a currency account. The more they walk, the more they have to spend. And what they spend it on is your brand.
Most offers on the STEPPI Rewards Marketplace require 10,000 steps to unlock. That is roughly a day and a half of active movement for the average person — enough to make the reward feel genuinely earned, but achievable enough to keep users motivated. The principle is simple: the more you move, the more you save.
How in-store redemption works
When a user wants to redeem an in-store offer, they open the STEPPI app, select the reward, and head to your location. At the point of purchase, they ask a member of staff to verify the offer. The staff member enters a unique verification code — provided by STEPPI during partner onboarding — directly into the app. Once verified, the user's steps are deducted from their wallet and the discount is applied at the till.
The process takes seconds. There are no paper vouchers, no screenshots to argue over, and no ambiguity about whether an offer is still valid. The verification code system means every redemption is authenticated in real time, giving you complete confidence that only genuine STEPPI users are claiming your offer.
How online redemption works
For online offers, STEPPI supports two code formats. Generic codes — such as STEPPI30 — work like a standard promotional code and can be shared across multiple users. Unique codes are single-use and assigned to individual redemptions, giving you tighter control over your offer economics.
When a user redeems an online offer in the app, their steps are deducted from their wallet immediately. The discount code is then displayed on screen alongside a direct link to your checkout page. One tap takes them straight to the point of purchase with the code ready to apply. There is no friction, no copy-pasting, and no drop-off between intent and action.
Full flexibility for partners
STEPPI is designed to work around your business, not the other way around. Each rewards partner can list up to three separate offers simultaneously — useful if you want to run different deals for different product lines, locations, or audiences.
You can cap the number of redemptions per offer to manage your exposure, and set per-user limits so the same customer cannot claim the same reward repeatedly. There is no lock-in period. You are free to pause, edit, or swap your offers at any time without notice or penalty.
Your live dashboard
Every rewards partner gets access to a live dashboard where you can see redemptions as they happen. You know which offers are performing, how many users have claimed them, and when activity is peaking — in real time, not in a weekly report that arrives days after the fact.
This visibility matters. It lets you respond quickly: extend a high-performing offer, adjust a cap that is filling faster than expected, or pause something that is not working. You are always in control.
Premium placement options
Listing your brand on STEPPI Rewards is completely free. There are no setup fees, no monthly costs, and no commission on redemptions.
For brands that want to go further, premium placement options are available at a separate cost. These include home screen banners in the STEPPI app, featured positioning in the Rewards Marketplace, and challenge sponsorship — where your brand is named the official rewards partner of a company step challenge, putting you in front of thousands of motivated participants for the duration of the event.
Who qualifies as a rewards partner
STEPPI reviews every application and selects partners based on a straightforward criterion: does this brand support the mission of building a more active and healthier community? We work with fitness and sports businesses, healthy food and beverage brands, wellness services, gyms, sports apparel, and any retailer whose products or values align with an active lifestyle.
If your brand helps people live better, there is very likely a place for you in the STEPPI Rewards Marketplace. Applying takes two minutes, and our team will be in touch within 24 hours.
"The more you move, the more you save. Every step a STEPPI user takes is real currency - and when they choose to spend it with your brand, they have already decided they want what you offer."
List your brand on STEPPI Rewards
Free to join, live within hours. Our team reviews every application and will be in touch within 24 hours.